marketing
AI is currently dominated by increased media attention and business hype, the way consumers and brands interact is quietly poised to make a disruptive shift over the next few years through marketing solutions built with AI in their core DNA. Media and content industry like most others is facing disruption by Artificial Intelligence and lot […]
Digital Transformation is defined as the application of technologies to transform decision making with technology. In this too, one technology fueling short-term gains with significant ROI results is Robotic Process Automation. (RPA). How Robotic Process Automation supports Digital Transformation (DX)? Software robots are intelligent and, considering the ease f their design and deployment, they don’t require complex […]
Robotic Process Automation (RPA) – robots which allow enterprises to automate repetitive, mundane tasks once undertaken by humans, freeing them up to work on more strategic tasks – is set to change the business landscape. Its important to say that when industry says robots, they don’t actually mean robots. 5 key facts generated from practitioners in […]
Being a Digital Marketer, you’re probably already using email as a campaign tool for telling your customers about your products and services. Earlier there was simple mailing to any database one could get their hands on. Next companies started segmenting them as per their behavior on emails. With advent of modern technologies, new techniques have […]